Welcome to the Social Media Lab live powered by Agorapulse. I’m Scott Ayres, the content scientist at the social media lab where we bus emince, the rumors and the stories of social media marketing with science, and today’s episode, I’ll have audio from the interview I did with rob. Ballas Sabbis from to buddy rob is a great guy. I love having him on my show and being on his shows, and in this interview we talk about three ways to get to one thousand Youtube subscribers faster rob has som great tips on how anyone can quickly grow. Theur you to channel, if you want to see more and listen to more of the social media, lab live, shows, go to social media. Lab D live now on my interview with my friend Rob Ballasap, but this is rob Bella Sabbis and I always hope I get your name pronounce correctly. But if, if you don’t know who rob is you know he’s the brand of angelist that youte at Youtube? You Ban you wish that you dodthes e brand of Angeles, that to Buddy Com, he speaks at lots of conferences. SUMMISS podcast, livestream she’s got an other lives stream immediately. After this one that he’s gon to run over to for his own company increased lots of content, all his channels, there’s a lot of linked in youtube, instagram and facebook. The one thing I really love about rob is he’s got a one of the best groups on facebook. His content marketing group is like one of my favorites like I’m. I’m always excited to go see. What’s going on in rob, does such a great job of managinget group and getting interaction, and I’m constantly trying to steal ideas from you rob to see how I could be a better group manger so rod thanks for thanks for hopping on here with us today. Yes got thanks for having me hello, everyone in the gorapulse world and the community get to see. All of you hear a lot of familiar names to see debt see Jennifer, awesome, Danny Monson as well so yeah thanks for happeninging here yeah. I really excited to have this conversation. Yeah. Think so tell us that you maybe you’re- and I know we said you- The randefvangelist to buddy- maybe give us like your sixty second elevator pitch like how did you get into Youtube and how did you become the brand of angelist a to buddy, yeah yeah so really quickly? Before this, I was working at a company called think kific. Some of you may be familiar and kind of. Maybe you remember my days there, so I was there for about almost five years anywhere from support to marketing, to eventually on the partnership team, and so I got to do a lot of the speaking a lot of the connecting with a lot of our influenceer partners and grand partners and gorapulsting one of them, and so I’ve got to meet you guys there as well Scott and Mike everybody, undheir, gloricles team, dead, and so with that were on. It was an online course platform, and so we were also trying to connect with a lot of youtube creaters. And so whenever we went to conferences, you know fit summit vitcon. You know social media marketing world. All these awesome conferences I would bump into to buddy and so got to know the two buddy team. You know awesome, awesome, team and connected with them. We eventually did a a a virtual summit together so think iffic to buddy virtual summit kind of worked on that on the pigific side and got to know the two budy team, even better, so that went really well and then eventually that conversation, you know there was an opportunity that they were looking for somebody to sort of bee their ambassador ebangelist and do a lot of front facing activities for the company, and so they reached out to me- and here we are so so yeah that was in the beginning of the year and it’s haven’t looked back since that’s not yeah. I mean its kind of fun to watch your transition, as you went from from the previous job to this one, and just you know your focus and you you win in, like your bowfeet running and like immediately boom you’re, the tubbuddy guy, which is you know, which was smart of them as smart of you. Let’s up, let’s kind of transition over and to our topic, and if you just hopped on I’m with a rob, Balla Sabbis- and I got that right- you got that right from from Tude, Buddy and and rob wanted to come on and talk to us about three ways to get a thousand youtube subscribers faster. I think a lot of US struggle with youtube and getting a subscriber so before we get into our tips, maybe tell us one: Why is Youtube important in to? Why is a thousand subscribers so important, yeah yeah, good questions God? So a thousand subscribes is really important if you want to monetize. So if you want to monetize meaning you want to run ads or run superchats where, basically, when you go alive, people can kind of donate and sort of like send you money during your live chats you need to Mo. You want to monetize there’s two requirements, so the first one is a thousand subscribers and then the second one is four thousand hours of total watch time over the last twelve months, and so that’s why a thousand subscribers is is really really important. The PPUS previous to a thousand subscribers a hundred subscribers is also really important because you get to put a custom url for your channel. So there’s always these little milestones beyond that. There’s another mile son, it I think thirty thousand subscribers and so on, but yeah a thousand is you know, sort of that like that? First initial, big milestone, so that’s the first one that you go after and then Wan Youtube. You know. For me this is just you know. I can only speak for myself, but I was initially building a lot of content on linked in and creating a lot of videos and upfloading videos, son Linkdon, doing linked in live, and so it was awesome. I got to build sort of my you know my my personal brand on linked in. I got lots of different opportunities that opened up because of Linkein, and so I started then looking around and saying like: Okay, well R, where else can I build? You know where I can get sort of easy discoverability. You know which is really important. You know if you want to grow, your brain is: where can you be discovered organically fairly easily? That’s not so boxting, and so you tob kept coming up to me and it became sort of that thing that I’m like well. This is it’s too much to figure out. It was very overwhelming. There’s lots of data. There’s lots of you know, there’s just so many things that you need to. You know learn, but I figure that you know if it’s hard to learn and there’s going to be sort of like this farrier Euntry. And so if you want to really be good at Youtube and really leverage youtube, then it’s only going to be. You know, it’ll take some investment of time and energy, and so I was willing to do that because I was looking for a secondary platform, and so that’s why I gravitated to youtube still praye on Linton but really gravitated to Youtube, and that was about I say nine months ago and ever since then you know things have really started to grow on Youtube. Now you you have your own o. You have multiple channels or just one channel, which kind of your. I know a lot of guys and creators get written in specific. What is your channel? Are Your main channel that you personally do perhaps about other than two buddy? Obviously yeah exactly yeah, so other than two buddy yeah have my own personal channel that I’ve had for two years, almost since October, tw thsant and eighteen and yeah. So I’ve got that one channel T at that, I’m growing. We have another channel with, like my wife and my family here as like random flogs. That’s not that’s, not something try to grow but yeah. So my personal channel, where I shared titorials and stuff yeah, that’s the one that I just grow and again just like you, Scott, you know I’m just always trying to test and anything I want to talk about. You know before I talked about it on the two buddy, you know channels I kind of testit on Myon, first you’re like you’re the Guinea pig yeah and that’s the way You’e Goin to do it. I think it’s all. I think it’s best anyway, just my personal opinion. You know I like looking at the big giant data ses people put out and they’re going: okay, let’s, let’s go do this on a small channel or a small account and see if it can be replicated or is it just the fact that they’ve got half a million subscribers and so they’re able to do stuff that others can? So I think that’s that’s where’s! I I love it’s when I an the rubber meets the road kind of thing I hoppin in the trenches and doing a think. That’s super important, but a thousand subscri how many subscribers o you have in your O, your main channel. I think I’m just I’m almost I’m like twenty away from two thousand okay yea Houhso, because I see- and I love what to Buddy, does win shortin to show you these little badges or are like a almost like. You could print out this certificate and put on your wall of how many, when you reache certain milestones and T at I dost make you celebrate it, get you excited about it, and I see people that group all the time posting those things which is really fun to kind of celebrate it with them. Even if it’s small, I mean you get your first hundred you’re like yeah, I know that the Gora Post Youtube Channel, which you know I used to, was throw away too many videos on randomly and so TDO others we’re starting to get a little bit better at our over doing with it. We actually cross that thousand subscriber you know barrier recently and we were all like yes funly. You know just wan it’ss one of those little numbers you see in your head. You want to get past that so, let’s transition over you know we’re talking with Rob Ballasabvis from two buddy about three ways to get to a thousand subscribers faster and the first tip that what you want to cover rob was research, your topics. First, before making videos expand on that, and and what does that mean yeah, so we search your topic first. So this is again all the things I’m going to share with you guys sa Tday, all three things. These are things that I would just tell myself. You know when I first started, so you know it’s just really advice for myself. So the first thing is yeah research, doing a research on what are the keywords and what are the topics that really you have an opportunity for now youtube is not you know all the keywords. Keywords are not all the same right, so they’re, very different. You know some peop whirch are more competitive. Some keywords have less competition. You know some keers that have less competition has less search. You know, there’s all these things. You know the competitive keywords. You know, let’s say social media marketing. That’s going to be really really competitive. I’m guessing you know, because it’s such a broad topic, and so when I first started, I would just create a video based on like seames and comments and seeing some you know, dms come my way. People ask me: questions are like. Oh, that’s a good video to make. Let’s just make the video, so I would shoot the video and then I would then go sit down in front of my computer and try to figure out what are the key words that this video can rank for, and I would always end up in a really some Super Competitive Keyword and so all the work that I put into filming editing that video really would result in not very much viuse, and so that was that was my own mistake and I kept doing that. I was like okay, you know what next time I’ll do I’ll do this I’ll do this until I figured out that okay, let’s figure this out because IAM creating a video and trying to force it into a key word that is competitive. Let me do the Kyword research first find a keyword that is less competitive. That has more opportunity for me to get views, even if it’s not as that many views, you know so at least get my get some traction for the video rig, and so that’s what I started doing so he would research first, there’s a couple slides there, Scott that I’ll show with Tani sared with you, so the first one where it says linked in live, I believe so linked in live that keywor right there, so so yeah. So you see this linkoln live. I created a lot of content on linke in so I started doing a lot of titorials about linked in live, and so this kyword linked in life very general. My score for this you’ll see the box. There is twenty nine out of o hundred the second slither Scott. So now I went with a little bit just even like one more word: extra right, linked in live tips, and that resulted in eighty three out of hundred so you’ll see that the search down below there there’s three things: search, volume, competition and optimization. You’ll see that search volume is in the orange. So it’s not super high that the competition and optimization is green, meaning it’s good for me, meaning th. The videos TAT ar ranking. Aren’t that well optimized and the channels aren’t. You know that are that are ranking. Aren’t superoptimized they’re, not you know getting that much use, they’re, not big channels, so much much better opportunity for me. So that’s just really one really quick example right a D and these are- and these are you’re pulling this from to Buddy Tu serverybody knows this is coming in other two buddy platform yeah. I know how is as not on Youtube it so, but you probably could do something on Youtube, but it’d be really hard to get this sort of quick score, but I do think it’s important to you know pulling in look at looking Fr and most of us make videos first and then try to figure out what to do with them. I think doing it. The quitton Tarantino way you know, thinking about the en result. First is so much so much smarter, ATS, Righ Nat. Now I mean let’s say you did make a video though, and you didn’t think ye didn’t research it I mean. I guess you still could go back and do it, but your content might be not as aligned. You definite want tike a video. Your content doesn’t line up because then no one’s going to watch it they’re going to bounce really fast, exactly exactly yeah yeah, so they may get it. They make flickinto the video but then they’ll be like Oh. I thought this Wityo was about something else, because your idle and everything was about something else. So they’ll just leave you know, so your watch time will go down which is going to hurt your channel so yeah h. So that’s that’s. Definitely something that I do now. I spend way more time doing hurd research almost as much I say I would say to the amount of time that I spend with filming and editing oey really yeah, O o thought. Ther were watchig so so rob saying that that he spends more time on Keyword, research and he does film in the video- and I think most of us are probably the exact opposite yeah, but again you’re saing about growing we’re talking about growing thousand youtubes cribers faster. You gotto put the work in and think about that stuff. First yeah, exactly because I mean if you, if you do your, you would research right, then you know you’re putting the same amount of energy filming and editing anyway, then you will get to a thousand subscrivers or whatever your next mile, stont necessatialy you’re, trying to littl grow way faster, because then youtube will pick it up and then share it properly to the people that actually want to watch your videos or watching similar videos to the one that you just created. So that’s really all you want to do just again. This is something that you just as a youtube creator. I’ve learned that you need to understand. Youtub really. Well, I think in any platform. But if you understand Youtu really well, it’s really simple. You know you tul wants you. Are you you cu want viewers the bench watch on Youtube so that they can feed them ads right, show them ads. That’s how Youtu makes money. So if you can just tell you to this, video is about Lingkh in live tifs, Tohru trow it with everyone else. That’s looking and watching judy foxes, videos, you know you knowys Sag Fox rocks. We love the POX Etl. Now no Ronda asked a great question here. Where do you do the research for your topic ideas? It’s one thing to O. Look at Keyword. Strength I mean, is, do you have? Do you look at t? You look at people like you just mentioned Judy Fox yeah. You just go, look at them and say: Okay! This is what they’ve been talking about yeah and I go on there, absolutely absolutely yeah. So so yeah you just search your topics, right, search your topics on Youtube and see. who else is which videos are showing up and then go to their channels? So very often I’ll go to you know: Justin Browns Channeli’ll go to different channels and just see what are they talking about? You know what is picking up. You also might want to take a look at what’s trending, and so what is what are what our trending he works? There’s, Oh, I forget what it was called. I think it’s called exploding. Topiccom is something that I’. You know, there’s a free list or manthere’St a pain version, but you can kind of see what’s exploding up there. You know different topics of people are talking about, but yeah ind. Also you want to talk to sorrysgot. I go no n there like a answer to people or something like that. That’s right! That’s right! That’s a great one for topic: Ideas as well, yeah or like go to these live streangs right in your space. You know: If you’re in the yoga space go to yoga live streams, you know relly. What are people asking like you know? What mats are you using or like this thing versus this thing? This you know poser this just like see what people are asking and then you know research, those topics. So for me, I kind of stopped at when I saw someone ask a question. I’m like! Oh, that’s a good, that’s a good video to make take that question, but then research it just to make sure that you put it through the filter of some type of research to make sure that people are searching it on Youtube. Now, here’s a great question I mean o. You actually have to say the words of your word in the video. So if it was linked in life tips, is that important to make sure you say the actual audible words? That’s a good question, really really good question yeah, so storts t asking that, because Youtube does subscribe, a subscribe, transcribe your video, so they automatically will create close captions for your video. So essentially translating your spoken word into actual written words. So yeah, I think so I don’t make A. I don’t make a point of it. It just happens in my introduction, so one of my tips here later on will be really have to be consistent, and so I create bollet points rather than fel script, and so in that process you know I will end up saying the keywords quite a number of times in the first minute or two just because I’m introducing it but but yeah, I don’t. I don’t make a point born Oyeah yeah, so it’s probably important to do that. At least you know, if re, if you’re doing a video on you know, you know this marance microphone review. You probably should say morancs microphone review at some point in the video, because otherwise you’re just talking about a random microphone. That’s, though, all right, so what we’ve talked about? We’re talking about three ways: to get a thousand Youtube subscribers faster with rob, Balla sabbis from to buddy. We talk about research, your topic first and then make your video. The second tip at that we want to talk about, is don’t talk o about yourself, because no one cares expand on that. What do you mean by that yeah? That’s a that was a hard one to realize. Actually somebody somebody told me and then actually looked in the stats, so Scott, if you want to pull up, I think two way: andto Te slides there so esentially, my channel is all about totorials right and so again my channel was small. This one yeah, that’s one perfect, so you’ll see here, there’s a there’s, a there’s, a tat inside of Youtube. That tells you your audience petention. So this is essentially on average, how much of your videos are people watching where Tdi they drop off, and so people dropped off for this particular video at around two minutes and thirty three seconds, so they get through about thirty three percent of the video. So what you can do as a as a you know for for your channel, you can look! You can actually, if you deep dive here, if you click on the s more, you can do it here, because this is a screen shot. But if you lik see more, it actually takes you, though, to your channel with your video and with the timeline below it, and you can kind of see exactly at two minutes and thirty three seconds. What were you doing? You know and what I’ve learned, what I learned with all the videos previously to when I realize that became my introduction is too long. Okay, so my introduction was like hey guys is ro Bellsavis, I’m with you know thinkific other than Thev to that I’m in Vancouver. You know it’s a beautiful day today you know whatever, and so my introduction would be like I own average, around two minutes, and so it was too long, and so I shut like I really shorte it down, because I realized that a lot of my my traffic on Youtube were searched search base, so people that were searching something not for me, but for a question. They would end up seeing my videos in the results they would watch it and then they would end up learning about rob for two and a half minutes and they were like okay, this guy’s not answering my questions. Taking too long, and so attention span is a real thing- it’s very short, not not just on youtubut everywhere these days, and so I’ve learned to really really like shorten my introductions literally my introductions. Now, if you watch some ly recent videos, it’s like hey guys in this video you’e coan learn fiveways to reach more people using your life. Your life show L T’s. Let’s go andso like twenty thirty seconds. If that and then I’m in answering the question that was promoted in the title, and so then people are sticking around and then they’re watching n throughout that throwout. The video you’ll get to know me a little bit. You know I make Yau Dad joke or whatever you know you’. You know they get to know me, but then they’re not bouncing out super early. So that’s something that you just you know you just need to t it. Just you just learn it right. It’s just something! You realize it’s not something! You know, because you kind of want to think that people do care about who you are, but right, it’s just the nature of Youtube. You know people are searching something they’re they’re, asking a question, and then they just want you to answer that question yeah I mean, I think it’s one thing to have personality he’s no thing to you like talk about your Selfi Intarga, just like on a live video show and interview and you’ve done tons of these as well. I mean it’s not about me the host, it’s about you, and so you want to kind of make sure your content is about the youte people watching it, but also whatever it is why they came over to they didn’t come over to just see. You talk the entire time and you know talk about yourself. They want to talk about the content, and I do think that that’s so so important yeah. I think that the Intros, if you Wer, if you remember, Youtube, let’s say eight to ten years ago, everybody’s intro was so long like you know, you’ve got all kinds of stuff gong and draftics. It’s like a. It was like an opening to Sinfeld. You know it’s a forty five to you know two minute long opening. Now it’s like you’ Goit to get to it, quick orwere people are going to nod off very fast, even on live show. You know. We’ve I’ve got a twenty seven. Second Intro I do after the initial hook. Just really so I can make sure people are hopping on. I could do quick housekeeping off camera, but yeah you’ve got to get to the point really really quickly and I think Youtube is definitely going to reward you. It sounds like right for that, because I think it sounds like to me tha the motivation. There is you’re enticing me to subscribe. You because I’m interested in your content and you’re not just bragging about yourself all the time. I want to dress one of the questions in the Tur. This is a little controversial one and I hope you don’t mind. POPIR is on here bobby an ASS. I hope he is bobby and Favin. He says dumb nos more important than key words, but the keyboard idea is a thing of the past. What is your argument there, based on what we’re talking about thumb nos are important but yeah. This is a little bit different. Yeah Yeah Si’m, GN SOMNALS are super important. I know that we’ve got some com, mutual friends, that Jeremy Best and you know, there’s there’s facebook groups dedicated to just thumbnails there’s companies now that are just dedicated to designing thumbnails and so yeah thumbnails are very important. Whether or not soit’s more like, what’s more important, it’s hard to say depends on your channel. To be honest, I think you know keywords helpd you get found, but thumb nails will help. You get the click right and so a lot of people will reach up to us and say: Hey. You know we’re using to budy and so on. You know we’re we’re ranking but we’re not getting viewe and so Caye. So then that means that hewords are working, but your thumbnails are not working because you’re showing up into search, but people are passing through your videos because they’re not getting you know, they’re, not you’re, not getting their atention with your thumbnail. So so keywords will get you in the door. They’ll get you inthe search results, but then the thumbh else is the one. That’s actually going to get you the click. Now the thumbnail plus, in conjunction with the title, I think, will is probably a more accurate answer of what gets you. The Click. The way that I look at videos I’ll see. Okay, that’s a that’s a cool thumb nail like I got my attention. What is this video about I’ll read the title really quickly and then kind of you know split second decide if you’r going to watch that video or not so so, yeah ye H, I mean yeah. Absolutely fomb else are yeah t very important oyea I mean, I think I hope that answere he’s. Quite, I think someone else replied to e searching like you, starch on Google and it’s going to come up. The title is going to be really really important on. The key word is as well, otherwise they’re not even going to find it. So if you go on that side of it, geting over to youtube is go. You know, I think that’s important as well, but you kno. We talked with Scott Simpson a couple weeks ago, but suggested and recommended videos. You know you can’t get in suggestend recommended just off a good thumbnail. Thi’s got to be about the title: The descrition Yeah, that’s going to push you up and then okay, well the thumb Neles Great, I’m going to click on that on the side. So I think it’s I think you got a hold hangs with both f them. They go hand in hand to me so appreciate you kind of Yeah Yeah. I that Yeah Oytameaniyou have a massive channel. You know if you’R, Mr Beast or Peter Baiand, then Yeatn. You don’t have to worry too much about hock, keywards and stuff like that, because you’ve got so many follow. U Subscribers that your thumbnail is just really it, but yeah this Penin hand all right. So that’s our first to tips, research, the topics first, before making a video, don’t talk about yourself because Rality! No one really cares. Unless you are Mr Beast and n the third tip on on how to get your a thousand Youtube Subscribers Faster, upload, weekly at almost any cost, so ye weekly at any cost is hard for a lot of people. So why why weekly and maybe kind of expandid, maybe in the beginning, if you’re in the middle? What does that look like why yeah yeah? So yes, tot you mind putting u number three on there. This is my own stats. So this is the number ofvuse that I, the next one think okay yeah number three there yeah. So this is a ves. So this is my channel from the very beginning, til now and so you’ll see these there’s so sort of three set sections of my of my own channel. So the first one really very any UPLOADS, not even showing any number at the bottom. There number two started to do more UPLOADS, but not super consistent. You Know Er, sometimes every couple months and so you’ll see that so the growth you’ll see the number of EWS. A was kind of you know its trying to get off the ground, but it wasn’t really mad much and then Sart of the third ir sort of where the season that I’m in now very consistent, outloads once a week at at the very least and then you’ll see sortof the growth kind of start to really pick up and pick up traction so yeah thanks God, so so yeah. So I would say weekly just because it really helps you. I mean it’s good for the algorithms for you tube, but it’s really more for you, but especially if you’re, just starting out on Youtube, you need to a get on a lot of content so that you to can share your content right. If you don’t have anything in the game, then there’s nothing for you to share. There’s nothing for people to find for people when they’re searching, there’s nothing. You know you got to put some things in the game so that you can get found and then really. Second, it’s warm. It’s also very important for you, as the content creator to understand how youtube works and so uphoading consistently gets himto. This rhythm of filming, creating conttent, researching keywords and, like the whole thing atd becomes part of your day and so yeah, just it’s more education for you, especially as a small creator to do that on a consistent basis. I found that I mean there’s some larger channels now that I know even my collige Andrew can at Tobudy for his personal channel. He isn’t upploaded. He uphods once a month. He’s got about sixousand subscribers last month. He got five hundred subscribers without uploading. One video, you know because he’s optimize he’s got plenty of videos on Youtube and so he’s getting searched, he’s getting found, and so his subscriber numbers are growing and that’s totally fine, there’s morture channels that upload less frequently just because they have so much content already on youtube they’re getting found, but as a as a newer creator or s a smaller channel, you need to put content out there and don’t worry about the content. It gets better right. It gets better if you guys watch some of my first videos. It’s like me in a corner of like my bedroom, and so it gets better. You know you get to understand. That’s that’s one of the really good by products of creating consistently on a weekly basis. You get to understand lighting, how to look at camera, how to speak until microphone, all those things and so so yeah. It just gets better. So I’ll pull it at least once a week is my suggestion, yeah and I think that’s crew. I think people get scared. Theyre, like I can’t create that much content, so I mean really. I mean before you start even creating videos. Besides researching your topics, I mean research topic S, a ride them out, you know, can you do one a week righe out fifty two content? You know pieces of content and then you could batch record them. You don’t have to do them every week I mean. Maybe you spend two or three hours, recording a bunch of eight to ten minute, long, videos or howver long. Your videos are going to be and just get them ready and then start scheduling to a scheduling tool. Weink week like a Goro Pulse and upload them. I mean there’s ways to do that. I think that’s what it’s scarier first even live. Video is the same to Youve Stumble your first couple times, O you don’t know where to look. You don’t know what to do with your hands. You say um a lot you get you get used to that and in part of it’s your personality. I think, if your personality is that way, the WHO cares jus go for it. People will like you or not be that consistency as Youe shown it is, is so crucial like what, if, though, let’s say you’re starting out and you do three or four videos- and you mention, like you kind of get better as you go, but you kind of switch your topic, someone asked a question about: should it delete old videos that don’t match what I’m doing now? So, let’s say you, you did like six seven videos and, like I kind of want to change, lit mea. What should you do with those? Should you go ahead and just change your topic? Should you are your feel? Should you change channels? What are your thoughts on that yeah? If you I mean, if you, if the old videos don’t match your current topic, depending on how old you are depending on how many views you got, you know it really depends, but if they don’t match AU current topic, so some there may have been some people look at the analytics and you can see for every video how many subscrivers was resulted from that perolar video. If you see that, like your say, first five or ten videos, you know you resulted in like very little subscribers, then by all means to leat them if they don’t fit your content anymore. Your current content, because there’s, but if there were a lot of people, thot subscribe, let’s say you’ve crated a hundred videos and then all of a sudden you flipped the switch and now you’re talking about you, know coffee now, you’re talking about yoga or something you know, and you switched you, may you don’t want to delete all those movies? You may want to probably create a new channel right, and so I because the people that subscribe to you- let’s say even if you had you, know a thousand or five hundred subscribers. If you switch the topic, those five hundred or thousand subscribers theydidn’t come for that topic that came acor the original popic. So you may want to consider having a separate channel for the new topic, so yeah, even thou. We have to start from the beginning. It’s just going to be better for you in the long run, because if you change a topic drastically you’re almost fighting against yourself from your old version to try to convince you to like hey this is my channel is no longer about yoga. It’s about coffee, nows, Tha, pay attention to the coffee stuff, but you put Youtube sortin index and sort of started to already share your old, your origial video, so yeah consider starting an Eucha yeah. I think this key, like you, what you mentioned there in the middle is you know whatever people signed up for Yeah Y, a that’s what the content s should put, I think a lot of business. I think Gorpos were a great example. This you know, we’ve had different people use our youtube channel, for you know for marketing videos for interviews for product Demos- I was you know, going live on on our youtube channel for about a year with it Wa Social Media Lab our Social Post, wekly show will go live on there. So if I’m a subscriber, I’m probably like what in the world, this is Toit’s. It’s like six different things, its confusing, so the subscribers I’ve noticed anyway, are little less likely to come back and keep watching because they’re like okay is the businesses marketing channel. This is all this is, so it’s not. So I think businesses struggle, probably with that the most where an individual vlogger might be a little easier to stay on topic. So I think I think, creating different channels for different thing, like we have a social media lab youtube channel. Now, that’s just all the you know our stuff granted, I don’t. I do horrible with it and I need to post more so I’m not getting motivated to post weekly now, sometimes I got to create more content for that, but I do. I do think that posting weekly, though Robis as a great great tip there yeah, I would say community building, pay attention to your community Hore. You know a lot of people think that youtube is sort of a one way conversation something that I I mean. I thought too for a long time, because it’s like Youtube. I consume it where I’m just consuming content, but there’s a huge potential for community that you can build. So one of the things that I you know that you do is livestream, so you mentiond it as well in the or channel live streaming so think about doing a live street. Maybe once a week or every couple weeks you know livestream. Even if you have t a small channel, you know start connecting with people on a real time basis. You can schedule them. You can do a pop up live. You don’t have to keep the video the video public so that people can watch the replay year you in Pu ten on list or you can put them unlisted. If you want you know and just have them behind the scenes and then they don’t show up on your channel. You know it’s just literally. You just want to connect so yeah start connecting building a community answering questions. This is a again community building livestreams all that stuff. The other thing that happens when you live stream is that you’re building authority in your space. You know people are like Hey, I’m throwing questions its thougt Het’s, just answering them like no problem. So then you become this expert in the people’s eyes and so that again, if you’re looking to build a business around your channel, you know consulting selling your service. That sort of thing live, steams is it’s an awesome way. Has So many benefits yeah. I think people neglect a live stream on youtube, quite its o. There and people are there watching they’re, all watching on t the TV or whatever else is es or platform, sometimes to consume it on grahm ask how fast is faster, athe, thousands of tre. I don’t know how we’d answer that, because it depends thatsgoo. That’s a good question. Graham gram ask is actually in my group, you know what does faster mean. So I think faster is all very relative. You know it’s so I say faster because it took me eighteen months to get to a thousand subscribers, knowing what I just shared with you guys these three things or way more. I think I would have gone there in half the time or a quarter of the time. Just doing these things, you know not making the mistakes and stuff like that, so I know some people can get to a thousand subscribers in a matter of weeks matter of months, so you know applying o these things will really help you in that now the funny thing with Youtube Skyis, I think, there’s a bit of a snowball effect if you’re consistently I’m just putting up the same amount of effort to be honest since about nine months ago, but I hit my I hit my thousand subscribers in about, I would say about eighteen months and then now the second set of thousand so from one thousand to two thousand is probably Goit to take about three months right, because there’s momentum, that’s growing, so it’s a played of a snow ball effect very cool, very well rob! I appreciate you hop it on and being a part itis and sharing that your tips with us other than two buddycom. Where can where can people go? Where can they find you? Where would you like to send people to your group or whatever else we free tell us yeah just set ufer to my facebook group content marketers cafe yeah and you can just copy ind pace. My Name. I got a long last name so find you on Youtube, Linkin or Instagram Tas, you souldly, where I’m hanging up feel for Te dmme, I’m happy to answer any questions. You guys may have all right well, appreciate you being ONROB and I know you’ve got a hop over to another live show and we actually hit our time schedule and O diyeah. So so I do Appreciateo, I being here on the show: Hey thanks for listening to the social media, lab live podcast. If you want to look more of what we’re doing here in the social media lab, you should ave run over to social media, lab