Participation also includes keynote and seminar speaking opportunities from Agorapulse leadership team at leading international marketing and sales event

PARIS (November 16, 2022) – Agorapulse is pleased to announce its participation and sponsorship in the B2B Marketing Expo in London this month. Happening November 22 and 23, the B2B Marketing Expo is a leading marketing and sales event, bringing together industry experts and cutting-edge exhibitors from across the globe.

In addition to sponsorship of the event, key members from the Agorapulse leadership team will participate in various keynotes and seminars throughout the two-day event. An overview of Agorapulse speakers and topics can be found below:

  • “Social Media ROI – Is that an oxymoron?” – Agorapulse Chief Marketing Officer Darryl Praill leads this keynote seminar exploring how marketers can utilize social media as a tool for actual sales conversions that drive tangible, measurable, attributable revenues. The seminar will take place on November 22 from 11:45 am – 12:15 pm GMT.
  • “The Convergence of Creators, Community, and Content — Every Marketer’s Worst Nightmare” – Darryl Priall will also lead a discussion on how the social media marketing landscape has changed, the increasing demands put on marketers to create content and drive engagement, and how to navigate needs from corporate leadership to showcase ROI. The seminar will take place on November 22 from 4:15 pm – 4:45 pm GMT.
  • “How To Create The Ultimate Ambassador Program to Build Brand Visibility” – According to a recent marketing survey, 90 percent of respondents believe influencer marketing is effective. As more and more businesses look at utilizing influencers in marketing strategies, Agorapulse Head of Strategic Partnerships Mike Allton will discuss what influencer marketing truly means, how to identify and work with influencers and how to successfully structure an Ambassador Program that attracts influencers and demonstrates ROI. The seminar will take place on November 23 from 11:45 am to 12:15 pm GMT.

“B2B Marketing Expo is one of the most important events for identifying and discussing emerging trends in digital marketing with industry experts from all around the world,” said Darryl Praill, CMO at Agorapulse. “We’re thrilled to participate in this incredible event and share our own experiences in successfully navigating the ever-changing world of social media and digital marketing.”

The full seminar agenda can be viewed on the B2B Marketing Expo website here.

ABOUT AGORAPULSE

Agorapulse is the world’s most trusted social media management solution, used daily by over 31,000 social media managers. Agorapulse provides valuable insights that allow marketers to measure the real impact of their campaigns and prove social media ROI.

With its powerful features, businesses can listen to what customers are saying, engage in meaningful conversations, and track results over time. As a global leader in social media management, Agorapulse sets the gold standard for businesses looking to strategically grow their brands and customer relationships. To learn more, visit www.agorapulse.com.

MEDIA CONTACT

Stephanie Liu
Director of Communications, Agorapulse
stephanie.liu@agorapulse.com

 

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